Stora Enso selected Pyramid to conduct a pre-study for shaping the next generation of their web presence. The aim was to support the transformation process of building Stora Enso’s brand and to position the company as a world leader in renewable materials.
Given the importance of the web presence, a decision was taken early on to change the outdated content management system platform, rethink the whole structure and approach towards customers, and develop a whole new website.
In the first phase, we defined a new concept for the next generation of the compiled website, going from 30+ scattered sites into one. We identified high-level functional and technical requirements and built a top-level prototype indicating the intent for the new website.
This required not only a major consolidation of existing websites, it also concerted a way of how to communicate the new brand program. Petra was a part of the whole process offering all services covering; analysis, project and content strategy, development, implementation and launch activities. Now, for the running solution we are handling application management, maintenance and support.
We are proud to have been a part of creating the truly customer-centric approach that Stora Enso was aiming for. We are also happy to be a partner in the new digital route for one of the premier companies in the Nordics.
The new website is built on Sitecore XP 9.0.1