Joakim Ebstein

Joakim Ebstein presents

Paid Media

Clients we've solved commerce for

Digital marketing trends


of business executives prefer watching a video over reading the same content


of all B2B buying decisions are made by millenials


of B2B marketers use LinkedIn to drive sales

We make sure that you connect with the right people at the right time

We understand that digital marketing is not just important but essential to your business. It is a critical component of building brand awareness, establishing a strong industry presence, attracting new clients, generating leads, and ensuring that your new website gets the exposure it deserves.

Ready, set, launch — Marketing strategy for a new website

Launching a new website can be an exciting opportunity for your business, but it's important to make the most of it. The work doesn't stop once the website is up and running. Instead, it's crucial to keep it relevant, attract users, and generate conversions over time.

To achieve these goals, we recommend a phased approach to your marketing strategy.

1. Identify your KPIs

First, it's important to set clear goals for the website before launching. This includes identifying key performance indicators (KPIs) so you can measure the ROI of your website redesign.

2. Market research & strategy

Next, market research and strategy come into play. To achieve your KPIs, you must define your target audience and understand their behavior and needs.

3. SEO

Search engine optimization (SEO) is another critical component. This involves using techniques to make your website more visible to search engines and improve your page ranking over time.

4. CRO

Conversion rate optimization (CRO) is also crucial. This involves figuring out what actions you want users to take on your website and designing strategies to encourage them to do so.

5. Paid media

To reach your target audience, paid advertising can be an effective tool. This can include digital campaigns on search engines, social media, and other platforms, designed to engage potential and current customers.

6. Optimization

Finally, ongoing evaluation and analysis are key to ensuring ongoing success. We gather insights from data and use them to continually improve the quality of traffic to your website.

Our core skills

Navigating the constantly evolving digital marketing landscape can be a challenge, but we're here to help. Our team is committed to staying up to date on the latest trends and strategies so we can guide you through the process and help you achieve your goals. Our core skills are: