Cristoffer Crusell

Cristoffer Crusell presents

Digital Experience Platforms

CMS - DXP - CDP trends


is the CAGR market growth of CDP


is the CAGR market growth of Headless CMS


faster revenue growth for organizations that use omnichannel strategy

Full Content Life Cycle

The purpose of Content Management System, CMS, is to manage content in an effective and user-friendly way. It provides the opportunity to have several contributors that can create, edit and add content. This in return increases the adaptability and allows you to easily upload new content for new products or follow trends. What we offer you is following:

Headless CMS - Contentful

Headless CMS provides an opportunity to manage content across different channels. Headless means that the back-end and front-end are separated. This way you can publish content to webpages, ecommerce or various applications from single source of content.

DXP and CDP Platforms – Optimizely and Sitecore

Enterprise level platforms that focus on a 360 view of the customer. Both platforms offer advanced content personalization and customer data platforms to manage the customer experience in a systematic way across different channels. The purpose of the CDP platforms is that you can manage the experience across all channels from offline to online.

Large and midsize Platforms – Umbraco

Optimized for clients who want to start wit a good CMS functionality and grow functionalities over time.


Small and midsize websites that mainly focus on usability, design and require basic CMS functionalities.

Digital Asset Management

Manage and enrich your digital assets with Digital Asset Management, DAM. This allows you to manage all your digital assets such as images, 3D, layouts and videos from one central location.

Our focus — the users

By users we mean both visitors to the website and internal editors. Good editor usability will drive better conversions through locally relevant content, better search engine visibility and better overall conversion.

  1. ´´Make me feel important´´
    Putting the website users in the center with interaction, content, personalization and experience. Creating long-term loyalty with the best relevant information and useful tools.

  2. ´´Make it easy to do business´´
    Turning leads into business by attracting, engaging, nurturing and converting.

  3. ´´Make my editor day enjoyable´´
    We focus on usability of the backend to make editor work enjoyable with minimal effort. We train your editors to accelerate rollouts and site usage.